Learn Google Ads the RIGHT WAY with the creator of Google's OWN training program!

Get lifetime access to the only course taught by a former Google insider with practical tips, tricks & hacks for you to scale profitably and confidently.

Access my go-to campaign targeting settings – tried and tested with MILLIONS of dollars in profitable ad spend.

It’s no secret that the Default and Recommended settings are often designed to maximize Google’s own paycheck… not yours! Learn which settings to leave in place, and which to adjust immediately.

My signature techniques have worked across multiple verticals: ecommerce, financial services, local businesses, food stores, restaurants, personal services, freelancers and more.

Learn Google Ads From A Former Google Employee Who's Totally Not Breaking His NDA
Learn the INNERMOST SECRETS of the Google Ads algorithm with the creator of Google's OWN training program!

Learn the tips, tricks and hacks that Google would rather NOT tell you by enrolling in this course before Google forces me to take it down! Don't waste another cent on inefficient ads.

Updated For 2024

ENROLL NOW

Just $297

(This is an exclusive Early Bird offer for adopters of the 2024 Updated Edition. The price will increase to $497 after July 31st, 2024)

SAFE CHECKOUT WITH

Enrolling in this course is 100% RISK-FREE

If you’re not satisfied with the course, its contents, or the strategies presented after your purchase, simply email the word “REFUND” to oliver@gadsmasters.com. I will personally process a complete refund, immediately, with no questions asked.

This Course Will Teach You The Same Principles I Used When Managing Millions Of Dollars In Ad Spend For My Clients While Working At Google

Join Over 988+ Business Owners & Marketers...

After months of watching our Google Ads ROAS stagnate and drop, Oliver’s course was a game changer. His personable style is really easy to learn from, and he’s always available to answer any questions & go the extra mile for our team. Highly recommend.

Garth S.

Founder & CEO at GND Fitness – Fitness eCommerce Store

Oliver’s course transformed our Google Ads investment from break-even at the best of times into a profitable marketing machine. We’ve managed to generate over $230k in revenue in just 8 months, all while managing it entirely in house and not needing to pay any more agency fees!

Elliot Scali

Founder & CEO at NOTWASTED – Natural Wine Delivery

Oliver has the ability to take complex and difficult information and translate it in a way that makes it clearly understood and implementable – even for those with no digital background! 

Jessie Kapitola

Hancock Creative – Specialist Digital Marketing Agency

I almost gave up on Google Ads until I came across Oliver’s online course, which taught me how to unravel what I was doing wrong. Monthly bookings have since taken off by 50%, which has made a huge difference to my bottom line! 

Cara Chen

Founder & CEO at Altitude Tea – Australia’s Leading Tea House

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Cara Chen

Founder & CEO at Altitude Tea – Australia’s Leading Tea House
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Garth S.

Founder & CEO at GND Fitness – Fitness eCommerce Store

What’s In It For Small Business Owners, SEM Freelancers & Agencies?

Downright COPY my PROVEN multi-million dollar campaign settings – watch me make changes in real-time to accounts for brands across all verticals.

Master Search, Shopping & Display Advertising, then learn the simplest and most effective way to start advertising on YouTube – And how to ensure you ONLY PAY when someone watches your entire video ad.

Maximize the value of every dollar spent on Google Search by combining narrow keyword targeting and exclusion rules to ensure you only pay for VALUABLE clicks.

Learn the THREE simple things you must do if you’re advertising on Google Search to ensure you’re not wasting any money!

What’s In It For The Medium Business Owner

Learn how to encourage repeat purchases using advanced retargeting techniques across Google Search, Display, YouTube and Shopping.

OPTIMIZE your return on investment by doing what WORKS as explained by a Google insider behind millions of dollars in (profitable) ad spend.

SAVE MONEY and reduce your cost/conversion by eliminating underperforming campaigns.

SAVE MONEY and your reduce cost/conversion by eliminating underperforming channels.

Decrease your OVERHEAD. Learn the tricks of the trade from a true pro. You won't need to pay an Google Ads manager EVER AGAIN if you decide so after taking this course.

Decrease your OVERHEAD by learning the tricks of the trade from a true pro. You won't need to pay a Google Ads manager EVER AGAIN after taking this course.

Learn how to encourage repeat purchases and increase your brand’s social proof.

Meet Your Instructor

Hi, I'm Oliver.

For several years, I worked as a digital strategist at Google's AUS/NZ HQ in Sydney, Australia.

My role there was to provide actionable advice and consult with the fastest growing advertisers on how they could improve their Google Ads campaigns.

I was also the official presenter at Google’s OWN training seminars, for which I personally wrote the training content that they’re still using to this day. 

I’ve taught thousands of business owners and digital marketers how to master Google Ads, and have distilled everything I know into this extensive series of practical lessons & tutorials.

You might also be asking yourself…
Why should you take THIS course and not one of the hundreds available out there?

That’s a great question. The truth is that I’ve seen too many businesses scarred by agencies or inexperienced ‘experts’. I made this course in order to teach people what I know, so that business owners or marketers out there can better manage Google Ads and get more out of it”

Ex-Google Employee Widely considered Australia's #1 Google Ads Specialist

An expert in the subject matter and the ability to teach it!

Part of the original team that launched the award-winning training program "Grow With Google"

Lead presenter at hundreds of these “Grow With Google” events (as you can see from the photos)

I've taught thousands of business owners and digital marketers how to master Google Ads

Course Curriculum (Expand To See More)

How To Approach The Course

About Me

Course Agenda

Google Ads: A History & Overview

Creating An Account & Getting Started

Understand Account Structure

Navigating The Interface

Understand the Ads Auction

Build a Keyword List

Two Tools to Help With the Keywords List

Design Appropriate Campaign Structure

Keyword Match Types

Creating Killer Ads

Extensions: Critical for success.

Bonus: Spying on Competitors

Choosing a Bid Strategy

Do These 3 Things or Waste Your Money!

After Launch: Ongoing Campaign Optimization

Ongoing Campaign Management

‘Smart Campaigns’… are they really smart?

(Advanced) The BEST strategy for local service-based businesses.

(Advanced) Remarketing Lists for Search Ads

(Advanced) Dynamic Search Ads (DSA)

Intro to Google Shopping

Google Merchant Centre: What, Why & How

Creating Your Product Feed – An Overview

Which Campaign Type Should I Use?

Standard Shopping

Standard Shopping Campaign Optimisation

Performance Max

PMAX Campaign Optimisation & FAQ’s

How the Biggest & Best Retailers Do It

(Advanced) Use Feed Rules to Beat Your Competition

Running Shopping Campaigns in Multiple Countries (The Right Way)

Google Shopping for a Shopify Store: COMPLETE GUIDE

Overview

Targeting on the Display Network

Audience Targeting In Practice

Content Targeting In Practice

Example Campaign Structure

Creating Display Ads

(Advanced) Use Dynamic Ads Feed for Personalised Ads

Viewable CPM: A Bid Strategy Unique to Display Campaigns

Campaign Creation COMPLETE Demonstration

Understand YouTube Ad Formats

Bid Strategies for YouTube Ads

The Best Way to Start With YouTube Ads: Full Campaign Walk-Through

YouTube Campaign Structure

(Advanced) Ad Sequencing on YouTube

App Campaigns

Discovery Campaigns

Local Campaigns

Google Ads Editor

Google Data Studio

Should I be applying recommendations from the Recommendations Tab?

Notes: How the Pros Keep Track of Their Changes

(Advanced) Seasonality Adjustments to Maximise Revenue During Sale Periods

ENROLL NOW

Just $297

(This is an exclusive Early Bird offer for adopters of the 2024 Updated Edition. The price will increase to $497 after July 31st, 2024)

SAFE CHECKOUT WITH

Enrolling in this course is 100% RISK-FREE

If you’re not satisfied with the course, its contents, or the strategies presented after your purchase, simply email the word “REFUND” to oliver@gadsmasters.com. I will personally process a complete refund, immediately, with no questions asked.

Unlike any other 'expert' teaching Google Ads, I was personally responsible for building the syllabus that Google continues to use for trainings to this day.

ENROLL NOW

Just $297

(This is an exclusive Early Bird offer for adopters of the 2024 Updated Edition. The price will increase to $497 after July 31st, 2024)

SAFE CHECKOUT WITH

Enrolling in this course is 100% RISK-FREE

If you’re not satisfied with the course, its contents, or the strategies presented after your purchase, simply email the word “REFUND” to oliver@gadsmasters.com. I will personally process a complete refund, immediately, with no questions asked.

FREE Preview Lesson

The BEST Strategy for Local Service-Based
Businesses (2024 Update)

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ENROLL by July 31st, 2024 and take advantage of these EXCLUSIVE bonuses for early adopters of the 2024 Updated Edition

Complementary 1:1 onboarding call with Oliver at a time of your choosing for an expert's laser-focussed look at your Google Ads account.

Access the Insider Facebook Group to discuss new strategies with myself and other students!

LIFETIME direct access to my priority mailbox to get your questions answered.

Guaranteed course updates throughout the year to keep up with any and all changes to Google's algorithm, campaign formats, audience settings & more.

Enrolling in this course is 100% RISK-FREE

You’re Backed By My “No BS
Money Back Guarantee

If you’re not satisfied with the course, its contents, or the strategies presented after your purchase, simply email the word “REFUND” to oliver@gadsmasters.com. I will personally process a complete refund, immediately, with no questions asked.

ENROLL NOW

Just $297

(This is an exclusive Early Bird offer for adopters of the 2024 Updated Edition. The price will increase to $497 after July 31st, 2024)

SAFE CHECKOUT WITH

Sign up to my mailing list for insider tips & tricks!

G Ads Masters © 2024

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